Case Studies
Expert examples of Company Benchmarking
Culture Head to Head Series – Salesforce v IBM
Tech Titans Compared: Salesforce vs. IBM Salesforce and IBM represent two leading players in the technology industry, each with distinct approaches to innovation, employee engagement, and workplace culture. While Salesforce is recognized for its dynamic, high-growth environment, IBM has a legacy as a global technology powerhouse. This analysis compares the two companies across key cultural
Culture Head to Head Series – Amazon v Walmart
Retail Titans Compared: Amazon vs. Walmart Amazon.com and Walmart Inc., two of the largest retail giants globally, have transformed the way people shop and consume. Despite their shared dominance in the retail industry, their workplace cultures reveal striking differences in employee experiences and organizational priorities. This analysis examines key cultural behaviors and employee value drivers,
Culture Head to Head Series – Unilever v Nestle
Battle of FMCG Giants: Unilever vs. Nestlé Unilever and Nestlé, two global leaders in the fast-moving consumer goods (FMCG) industry, are renowned for their extensive product portfolios and global reach. While both companies operate in similar sectors, their workplace cultures and employee experiences demonstrate distinct differences. This analysis explores the cultural behaviors and employee value
Culture Head to Head Series – Starbucks v Dunkin Donuts
Battle of the beverages Starbucks Corporation and Dunkin’ Donuts LLC are two of the most iconic brands in the food and beverage industry, each cultivating a distinct workplace culture to support their business models. While both companies focus on customer service and operational efficiency, their approaches to employee engagement and cultural behaviors show noticeable differences.
Culture Head to Head Series – Meta v Microsoft
Battle of the Tech Giants Meta Platforms and Microsoft Corporation represent two giants in the technology industry, each shaping the digital future through innovation and global reach. Despite their similarities in scale and impact, these organizations demonstrate distinct cultural dynamics and employee value propositions. By comparing key metrics such as purpose alignment, work-life balance, and
Culture Head to Head Series – Working for Elon Musk
Welcome to our Culture Head to Head (Special Edition) What’s it like working for Elon Musk? SpaceX and Tesla, both led by Elon Musk, represent two of the most innovative and ambitious companies of the 21st century. Despite being in distinct industries—space exploration and sustainable energy—these organizations share Musk’s hallmark leadership style, which prioritizes innovation,
Culture Head to Head Series – Elon Musks 2 Trillion Dollar Challenge
Welcome to our Culture Head to Head (Special Edition) Elon Musk’s Appointment. The culture challenge to deliver $2 Trillion in efficiencies? Elon Musk’s appointment to lead the Department of Government Efficiency (DOGE) under the Trump administration brings with it the ambitious goal of identifying $2 trillion in potential government savings. This objective, while promising substantial
Culture Head to Head Series – Disney v Netflix
Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy our Head to Head series for #CultureExperts DISNEY: More Supportive, Collaborative, Learning and Development, Career Progression, Work-life balance. NETFLIX: More Purpose, D&I, Progressive, Empowered, Agility, Pay & Reward, Workplace technology Key
Culture Head to Head Series – Nvidia v Intel
Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy our Head to Head series for #CultureExperts NVIDIA: More across all topics except Work-life balance and D&I Intel: Lags across all topics except Work-life balance and D&I Key Observations and Analysis
Culture Head to Head Series – HSBC v Barclays
Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy our Head to Head series for #CultureExperts HSBC: More Collaborative, D&I, Learning & Development, Supportive and Empowered Barclays: More Career Progression, Pay & Reward, Work-life Balance and Purpose Key Observations and
Culture Head to Head Series – Pepsi v Coca Cola
Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy our Head to Head series for #CultureExperts PepsiCo: More Progressive, Empowered, D&I The Coca-Cola Company: More Collaborative, Workplace Technology, Learning & Development Key Observations and Analysis Cultural Behaviors Agility & Bureaucracy
Culture Head to Head Series – BMW v Mercedes
Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy our Head to Head series for #CultureExperts Who wins: BMW Group: More Purpose, Pay & Reward, Empowered, Progressive, D&I, Career Progression, Mercedes-Benz AG: More Collaborative, Learning & Development Key Observations and
Culture Head to Head Series – Aldi v Tesco
Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy our Head to Head series for #CultureExperts Who wins: ALDI: More Empowered, Pay & Reward, Agility and Career Progression Tesco More Learning, Work-life balance and Purpose Key Observations and Analysis Cultural
Culture Head to Head Series – Boeing v Airbus
Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy our Head to Head series for #CultureExperts Who wins: Boeing: More Work-life balance, Pay & Reward, Career Progression Airbus: More Purpose, Empowered, Collaboration, D&I, Workplace Tech Key Observations and Analysis Cultural
Culture Head to Head Series – Nike v Adidas
Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy release nine of our Head to Head series for #CultureExperts Nike More Purpose, Supportive, Progressive and Career Progression adidas More Learning & Development, Work-life Balance, Empowerment Key Observations and Analysis Cultural
Culture Head to Head Series – HMRC v IRS
Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy release nine of our Head to Head series for #CultureExperts Maybe we need our own efficiency commissioner with Supportive, Progressive, Agility & Bureaucracy and Empowerment Cultural behaviours suffering. Who wins: HM
Culture Head to Head Series – Apple v Samsung
Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy release nine of our Head to Head series for #CultureExperts Apple ahead across all topics except Agility and Career Progression where Samsung just nudges the win. Key Observations and Analysis Cultural
Culture Head to Head Series – Visa v Mastercard
Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy release nine of our Head to Head series for #CultureExperts Visa: More Work-life balance Mastercard: More Purpose, D&I, Collaborative, Supportive, Progressive, Agile, Career Progression, Workplace Technology Key Observations and Analysis Cultural
Culture Head to Head Series – Ford vs Tesla
Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value proposition. Enjoy the first release of a new Head to Head series for #CultureExperts Tesla: More Progressive, Empowered, Agile, Career Progression, Workplace Tech and Purpose Ford: More Collaborative, D&I and Work life Balance
The ‘Musk Effect’: How has Elon impacted the culture at Twitter?
As one of the world’s wealthiest people, Elon Musk is the subject of much public interest. However, his relentless pursuit of excellence and innovation, combined with his live-to-work attitude and puritan stance on freedom of speech, make him a highly divisive character. Musk completed the acquisition of Twitter in October 2022 before rebranding it to
Case Study – Rolls Royce Plc
Client Sector: Consulting Client: Confidential Commission Date: April 2020 Deltabase contact: Phil Spratt Context: Rolls-Royce has been through a turbulent time following the COVID-19 pandemic, and the resulting drop in commercial air travel. It’s business it dependent on its ‘engine-as-a-service’ business model that means it earns on its maintenance contracts based on the flying hours
Case study – Admiral Group Plc
Client Sector: Consulting Client: Confidential Commission Date: April 2020 Deltabase contact: Jonathan Every Context: Admiral has been an exemplar of digital in the insurance market, having been the first to launch its website in 1995, and embrace digital channels of engagement with customers. It has taken a pioneering approach, with some mixed success over the
Case Study – AA Plc
Deal Type: Take-private Scoring Date: August 2020 Deltabase contact: Alastair Whiteley Deal context: AA plc were looking to secure investment from an investor to re-align the companies debt overheads and accelerate their journey to becoming a leading insurance and roadside rescue brand. What we did: Deltabase assessed the digital transformation capabilities of AA Plc to
Case Study – Gymshark
Deal Type: Growth equity (minority stake) Advisor: PwC (sell-side) Commission Date: April 2020 Deltabase contact: Alastair Whiteley Deal context: Gymshark were looking to secure investment from a growth equity investor to drive further international expansion and accelerate their journey to becoming a leading global fitness brand. What we did: Deltabase were commissioned to perform a