Case Studies

Expert examples of Company Benchmarking

Culture Head to Head Series – Working for Elon Musk

Welcome to our Culture Head to Head (Special Edition) What’s it like working for Elon Musk?  SpaceX and Tesla, both led by Elon Musk, represent two of the most innovative and ambitious companies of the 21st century. Despite being in distinct industries—space exploration and sustainable energy—these organizations share Musk’s hallmark leadership style, which prioritizes innovation,

Culture Head to Head Series – Elon Musks 2 Trillion Dollar Challenge

Welcome to our Culture Head to Head (Special Edition) Elon Musk’s Appointment. The culture challenge to deliver $2 Trillion in efficiencies? Elon Musk’s appointment to lead the Department of Government Efficiency (DOGE) under the Trump administration brings with it the ambitious goal of identifying $2 trillion in potential government savings. This objective, while promising substantial

Culture Head to Head Series – Disney v Netflix

Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy our Head to Head series for #CultureExperts DISNEY: More Supportive, Collaborative, Learning and Development, Career Progression, Work-life balance. NETFLIX: More Purpose, D&I, Progressive, Empowered, Agility, Pay & Reward, Workplace technology Key

Culture Head to Head Series – Nvidia v Intel

Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy our Head to Head series for #CultureExperts NVIDIA: More across all topics except Work-life balance and D&I Intel: Lags across all topics except Work-life balance and D&I Key Observations and Analysis

Culture Head to Head Series – HSBC v Barclays

Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy our Head to Head series for #CultureExperts HSBC: More Collaborative, D&I, Learning & Development, Supportive and Empowered Barclays: More Career Progression, Pay & Reward, Work-life Balance and Purpose Key Observations and

Culture Head to Head Series – Pepsi v Coca Cola

Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy our Head to Head series for #CultureExperts PepsiCo: More Progressive, Empowered, D&I The Coca-Cola Company: More Collaborative, Workplace Technology, Learning & Development Key Observations and Analysis Cultural Behaviors Agility & Bureaucracy

Culture Head to Head Series – BMW v Mercedes

Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy our Head to Head series for #CultureExperts Who wins: BMW Group: More Purpose, Pay & Reward, Empowered, Progressive, D&I, Career Progression, Mercedes-Benz AG: More Collaborative, Learning & Development Key Observations and

Culture Head to Head Series – Aldi v Tesco

Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy our Head to Head series for #CultureExperts Who wins: ALDI: More Empowered, Pay & Reward, Agility and Career Progression Tesco More Learning, Work-life balance and Purpose Key Observations and Analysis Cultural

Culture Head to Head Series – Boeing v Airbus

Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy our Head to Head series for #CultureExperts Who wins: Boeing: More Work-life balance, Pay & Reward, Career Progression Airbus: More Purpose, Empowered, Collaboration, D&I, Workplace Tech Key Observations and Analysis Cultural

Culture Head to Head Series – Nike v Adidas

Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy release nine of our Head to Head series for #CultureExperts Nike More Purpose, Supportive, Progressive and Career Progression adidas More Learning & Development, Work-life Balance, Empowerment Key Observations and Analysis Cultural

Culture Head to Head Series – HMRC v IRS

Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy release nine of our Head to Head series for #CultureExperts Maybe we need our own efficiency commissioner with Supportive, Progressive, Agility & Bureaucracy and Empowerment Cultural behaviours suffering. Who wins: HM

Culture Head to Head Series – Apple v Samsung

Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy release nine of our Head to Head series for #CultureExperts Apple ahead across all topics except Agility and Career Progression where Samsung just nudges the win. Key Observations and Analysis Cultural

Culture Head to Head Series – Visa v Mastercard

Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value drivers. Enjoy release nine of our Head to Head series for #CultureExperts Visa: More Work-life balance Mastercard: More Purpose, D&I, Collaborative, Supportive, Progressive, Agile, Career Progression, Workplace Technology Key Observations and Analysis Cultural

Culture Head to Head Series – Ford vs Tesla

Comparing company personalities using our twelve topic Culture framework reveals the strengths and weaknesses of company cultural behaviours and their employee value proposition. Enjoy the first release of a new Head to Head series for #CultureExperts Tesla: More Progressive, Empowered, Agile, Career Progression, Workplace Tech and Purpose Ford: More Collaborative, D&I and Work life Balance

The ‘Musk Effect’: How has Elon impacted the culture at Twitter?

As one of the world’s wealthiest people, Elon Musk is the subject of much public interest. However, his relentless pursuit of excellence and innovation, combined with his live-to-work attitude and puritan stance on freedom of speech, make him a highly divisive character. Musk completed the acquisition of Twitter in October 2022 before rebranding it to

Case Study – Rolls Royce Plc

Client Sector: Consulting Client: Confidential Commission Date: April 2020 Deltabase contact: Phil Spratt Context: Rolls-Royce has been through a turbulent time following the COVID-19 pandemic, and the resulting drop in commercial air travel.  It’s business it dependent on its ‘engine-as-a-service’ business model that means it earns on its maintenance contracts based on the flying hours

Case study – Admiral Group Plc

Client Sector: Consulting Client: Confidential Commission Date: April 2020 Deltabase contact: Jonathan Every Context: Admiral has been an exemplar of digital in the insurance market, having been the first to launch its website in 1995, and embrace digital channels of engagement with customers.  It has taken a pioneering approach, with some mixed success over the

Case Study – AA Plc

Deal Type: Take-private Scoring Date: August 2020 Deltabase contact: Alastair Whiteley Deal context: AA plc were looking to secure investment from an investor to re-align the companies debt overheads and accelerate their journey to becoming a leading insurance and roadside rescue brand. What we did: Deltabase assessed the digital transformation capabilities of AA Plc to

Case Study – Gymshark

Deal Type: Growth equity (minority stake) Advisor: PwC (sell-side) Commission Date: April 2020 Deltabase contact: Alastair Whiteley Deal context: Gymshark were looking to secure investment from a growth equity investor to drive further international expansion and accelerate their journey to becoming a leading global fitness brand. What we did: Deltabase were commissioned to perform a