The story of Deltabase

At Deltabase, we believe that intelligence-driven decision-making is the key to business success.

Our mission is to empower companies with accurate, efficient, and AI-driven competitor intelligence, transforming the way organizations gain insights and make strategic decisions.

About Us - The Deltabase Team

The Need for a New Approach

Deltabase was founded on the belief that businesses deserve better intelligence—faster, smarter, and more precise. Our leadership team brings together over 100 years of collective experience in technology, intelligence, and strategy consulting, working with some of the world’s leading organizations. From M&A to corporate strategy, our expertise spans the critical decision-making areas where accurate intelligence is paramount.

 

We built Deltabase to be more than just an analytics platform—it’s a new way of thinking about competitor intelligence. By harnessing AI, we empower companies to move beyond gut-feel decision-making and into a world where data-driven insights drive success.

Innovation

We push the boundaries of digital marketing technology to bring you the most advanced tools, ensuring that you stay ahead of the curve in a rapidly evolving market

Customer success

We are committed to your success. Our platform is built to drive significant results, and our team is here to support you with expert advice.

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Unmatched Intelligence at Global Scale

Our platform synthesizes millions of unique data points into sharp, decision-ready insights that reveal how organisations truly operate. With market-leading benchmarking precision, our intelligence gives you a clear, accurate view of where a company stands—and how to help it move forward.

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Meet the team

Driven by expertise, united by vision

Our team at Deltabase is comprised of seasoned professionals from various fields within technology, intelligence, and data science. With a shared passion for innovation and accuracy, we bring together expertise from strategy, AI, and financial advisory to create the most advanced intelligence solutions for businesses worldwide.

Phil Spratt

CEO, Customers & Investors

Phil has 18 years of management consulting experience, helping the world’s leading companies achieve transformational change. His vision for Deltabase is rooted in his deep understanding of how intelligence shapes corporate success.

Alastair Whiteley

Product, UX, and CFO

Al is a chartered accountant with 17 years of financial advisory experience, guiding CFOs and investment teams to make high-impact decisions. His expertise ensures our platform delivers insights with both precision and financial clarity.

David Rowe

Technology, Engineering & AI

David is a seasoned technologist, leading our AI and data team. His role encompasses technology strategy, cloud infrastructure, and engineering, ensuring Deltabase remains at the forefront of AI-powered intelligence.