Culture Intelligence
Head to Head Series
Our Head to Head series compares two peer companies using our 12 Topic Culture Framework, developed with leading behavioral scientists and culture experts. Covering both Culture and Employee Value Proposition (EVP), the framework reveals how purpose, values, leadership, and more shape employee experience and business outcomes—highlighting the distinct strengths and styles of each organization.
Dunkin’ Donuts Vs Starbucks
Discover how Dunkin' Donuts and Starbucks stack up across purpose, values, behaviors, leadership and more
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DHL Vs FedEx
Discover how DHL and FedEx stack up across purpose, values, behaviors, leadership and more
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HSBC Vs Barclays
Discover how HSBC and Barclays stack up across purpose, values, behaviors, leadership and more
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British Airways Vs Lufthansa
Discover how British Airways and Lufthansa stack up across purpose, values, behaviors, leadership and more
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Mars Vs Unilever
Discover how Mars and Unilever stack up across purpose, values, behaviors, leadership and more
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Liverpool FC Vs Manchester United
Discover how Liverpool FC and Manchester United stack up across purpose, values, behaviors, leadership and more
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Meta Vs Microsoft
Discover how Meta and Microsoft stack up across purpose, values, behaviors, leadership and more
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Apple Vs Samsung
Discover how Apple and Samsung stack up across purpose, values, behaviors, leadership and more
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Salesforce Vs IBM
Discover how Salesforce and IBM stack up across purpose, values, behaviors, leadership and more
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Amazon Vs Walmart
Discover how Amazon and Walmart stack up across purpose, values, behaviors, leadership and more
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Boeing Vs Airbus
Discover how Boeing and Airbus stack up across purpose, values, behaviors, leadership and more
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Book a Culture Intelligence demo and get a real-time snapshot of your organization’s hidden dynamics — from narrative signals to behavioral risks. Whether you’re leading change internally or advising clients, stand out as a trusted culture expert with intelligence built for transformation.